The heightened competition will likely play out in two main ways:

This emphasis on short-term numbers comes with risks, adding instability to the market and opening opportunities for smaller competitors to grow their market share.Īs the big companies diversify, small companies will innovate.

Similarly, look for a wave of new titles from established companies-both in the casino and in other genres-as they strive to build growth.įollowing liquidity events, adjustments to company structures will likely slow production momentarily and lead to higher employee churn, creating a pool of available talent. To boost valuation, we expect companies to spend more on user acquisition to show growth pre-liquidity event, which would drive up costs, before returning back to more profitable levels after. Huuuge Games, another top-five operator, just announced plans to raise $400 million on the Warsaw Stock Exchange, and DoubleU Games reported in June that it intends to go public in the U.S. Social and mobile gaming emerged as one of the best performing sectors during coronavirus, and the ensuing influx of investment will likely impact companies large and small.Īmong the most notable transactions was Playtika’s recent $14.6 billion IPO.

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